Client: Carlsberg
Team: Konstellation ( #happybeertime ) // ADtomic ( website )
Responsibility: Interface Design, UX, Web Design, Art Direction.
Description:
A simple solution where #happybeertime gets activated when the bar owner starts the happy hour. On a screen the visitors can see the happy hour time counting down. When a visitor takes an Instagram in the bar and tags it with the #barname and #happybeertime, the picture getsautomatically uploaded to the screen and adds 5 minutes to the happy hour. A win-win situation, where the bar gets a lot of free social media attention and the visitor gets cheap beers.
Website description:
During my time at Adtomic I was part of the team that created the current website, motion graphics and some campaign sites for Carlsberg.